Knowledge is power and we want to make learning that knowledge to be easy

The world of digital marketing is full of big ideas loaded with jargon. It can be hard to understand all the terms and concepts that you will come across as you start to grow your brand. When you work with KCX Media, we want you to feel confident in understanding the decisions you are making and how they will affect your business growth.

Whether you want to work with us or not, you can find something useful here. We work in digital marketing for the love of the game. We want you to be successful, even if we are not a good fit for each other. So check back here often for tips on tools and ideas that will help you learn and grow your business through good decision making and helpful hints.

This is an image of a man learning and planning for marketable web design

Informed clients are confidence clients and we want to inspire your confidence

We Post New Content Every Tuesday Morning!

If you have any ideas for a future post or have a burning question you want to be answered then we invite you to submit questions to [email protected]

This is an image of a search bar, as we explore 5 reasons why websites fail

5 Reasons that Websites Fail

Why do websites fail? In this article we examine 5 reasons why websites fail, and how this affects the people who have so much riding on their success.
We created this glossary of website terms for our clients

Glossary of Marketing Terms

Marketing is awesome. We love marketing, but marketing is an industry that is loaded with jargon and can be hard to follow for the average person. For this reason, we decided to create a glossary of marketing terms with very simplified definitions, so that you can understand what is going on without having to obtain…

What is marketing?

What is marketing? I's a collection of considerations a business makes on how to attract and convert business prospects into paying customers.
This is an image of a man looking at marketing charts and planning how to improve his efforts.

8 types of content marketing

In the second part of our Marketing Strategy series, we examine 8 types of content marketing strategies to help drive conversion. We also offer ways that these techniques can be used in your digital marketing platforms.
KCX Media uses 3 types of marketing strategies and many distribution channels

3 types of marketing strategies KCX Media performs

When thinking of this week’s post for our planning and strategy series I wanted to make a list of marketing strategies. In my college days, we were taught 8 primary means of marketing and most marketing disciplines were subsets of these primary marketing methods. So my challenge was to discuss planning marketing strategy and make…
In this image, a guy is working through his marketing strategy

How to build a winning marketing strategy, part 1

Before you build your winning market strategy, you first need to understand your market and the product your serving. This is the first article in a multi-part series on building marketing strategies.
This is a picture of a man planning a web design applying 5 Goals Every New Website Should Set for Success!

5 things every website needs!

This article outlines the 5 goals every new website should set for success. It covers defining your conversion goals, defining your target audience, offering your audience something of value, user-friendly design, and unique conten